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/collections/new-arrivals

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Coquette Cowgirl
The French Girl Edit
Havana Banana A-line Dress

Havana Banana A-line Dress

$63.00

Tulum Shores Midi Dress

Tulum Shores Midi Dress

$69.00

Havana Banana Poplin Maxi Dress

Havana Banana Poplin Maxi Dress

$69.00

Havana Banana One Shoulder Ruffle Top

Havana Banana One Shoulder Ruffle Top

$45.00

Sanibel Printed Maxi Dress

Sanibel Printed Maxi Dress

$58.00

Sanibel Printed Midi Dress

Sanibel Printed Midi Dress

$58.00

Under the Palms Midi Dress

Under the Palms Midi Dress

$69.00

Wide Leg Everywhere Pant

Wide Leg Everywhere Pant

$48.00

Seaside Shell Embroidered Dress

Seaside Shell Embroidered Dress

$79.00

Blue Mojito Off the Shoulder Sweater

Blue Mojito Off the Shoulder Sweater

$45.00

Under the Sea Shell Top

Under the Sea Shell Top

$46.00

Blue Beach Open Knit Sweater

Blue Beach Open Knit Sweater

$49.00

Fruit Stand Ruffle Mini Dress

Fruit Stand Ruffle Mini Dress

$83.00 $68.00
Cabana Cocktails Sweater Top

Cabana Cocktails Sweater Top

$46.00

Ipanema Tropical Dress

Ipanema Tropical Dress

$58.00

Rosette Ombre Maxi Dress

Rosette Ombre Maxi Dress

$59.00

On a Whim Cord Detail Denim Vest Top

On a Whim Cord Detail Denim Vest Top

$45.50

On a Whim Cord Detail Denim Pant

On a Whim Cord Detail Denim Pant

$79.50

Toucan Jungle Print Shift Dress

Toucan Jungle Print Shift Dress

$68.00

Beachside Asymmetrical Crochet Dress

Beachside Asymmetrical Crochet Dress

$54.00 $28.99

END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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END OF SEASON SAVINGS!

UP TO 50% OFF SELECT SWEATERS & JACKETS

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Sanibel Printed Maxi Dress

Sanibel Printed Maxi Dress

$58.00

Aloe Stripe Knit Pants

Aloe Stripe Knit Pants

$49.00

Aloe Stripe Knit Pants

Aloe Stripe Knit Pants

$49.00

Size
Color
Aloe Stripe Knit Pants

Aloe Stripe Knit Pants

$49.00

Aloe Stripe Knit Top

Aloe Stripe Knit Top

$43.00

Size
Color
Aloe Stripe Knit Top

Aloe Stripe Knit Top

$43.00

Tropicanna Halter Midi Dress

Tropicanna Halter Midi Dress

$73.00 $36.99
Tropicanna Halter Midi Dress

Tropicanna Halter Midi Dress

$73.00 $36.99
Title
Western Embroidered Top

Western Embroidered Top

$63.00

Western Embroidered Top

Western Embroidered Top

$63.00

Size
Color
Western Embroidered Top

Western Embroidered Top

$63.00

Coquette Cowgirl Sweater

Coquette Cowgirl Sweater

$59.00

Size
Color
Coquette Cowgirl Sweater

Coquette Cowgirl Sweater

$59.00

Yoke Denim Jacket

Yoke Denim Jacket

$62.00

Size
Color
Yoke Denim Jacket

Yoke Denim Jacket

$62.00

Alexa Knit Corset Top

Alexa Knit Corset Top

$33.00 $17.99
Size
Alexa Knit Corset Top

Alexa Knit Corset Top

$33.00 $17.99

Colorstory Exclusives

Shop our exclusive collections, designed with love in Jacksonville, Florida!

Local Love - Jacksonville

Local Love - Jacksonville

DOG MOM
Game Day- Florida Gators

Game Day- Florida Gators

Jags Collection